pitch

Naked guy encourages booze buying at Koenji’s Awa Odori

Just over a week ago, Koenji had its fantastic Awa Odori festival, and I took many photos of participants, food & booze sellers, & other attendees. I’m going to post them over a few posts and a few days.

This barely legal guy literally has the price of beer scrawled across his naked back. I love the very DIY, un-hemmed red fundoshi he’s sporting, and the brazenness of his pitch. Check out below where this customer is juggling his cigarette, man-bag, and wallet to get boozed up as quickly as possible. This is Japan when it’s not working.