Tag Archives: kindergarden

Selfista: The very worst Tokyo apartment building name?

As I’ve joked before, Tokyo has more than its share of strange building names, which seem to only increase in senselessness with the poshness of the neighborhood. I’ve ridiculed Movements, Zesty Minami-Koenji, Decent, and one of my favorites Cram Place.

This is a lovely modern apartment tower, lots of exterior raw concrete, beautiful balconies and views, a kindergarden on the ground floor, near good restaurants and mature trees, a place I would love to live in.

Yet, passing that name every day would be too much, right? “Selfista” reminds me of too English words: selfish, and self-fister which sounds like the master of an extreme sexual practice.

Kindergarden poster in Nakano

Would you entrust your children to these characters?